Fresh Knight
Fresh listings, sharper strategy, record-breaking results.
The brand
Fresh Knight is a bold oral care brand making serious waves on Amazon with products that punch above their price point, from tongue scrapers to whitening mouthwash.
Their mission? Disrupt the stale dental aisle with modern, affordable alternatives that actually work.
The Challenge
Fresh Knight had great products but was stuck playing small. Organic traction was flat, the catalog was cluttered, and ad dollars weren’t translating into growth. They needed a strategic reset: not more ‘best practices,’ but a plan built to win.
The Strategy
We scrapped what wasn’t working and rebuilt from the ground up. Starting with a lean, high-performing product set, we redesigned listings, dialed in our ad funnel, and launched a fresh keyword offensive powered by Rainmkr’s ATLAS engine. We layered in review harvesting and margin-conscious ad testing to drive efficient, compounding growth across the board.
The Results
Within 6 months, Fresh Knight hit record-breaking sales across multiple SKUs. Profitability surged, ad performance tightened, and they expanded their market share in a hyper-competitive category — proving that even in a saturated space, bold strategy still wins.
150%
Total Sales Growth
190%
Paid Sales Growth
1.2M
12-Mo Launch Revenue
6.73
Total RoAS
