Services / Strategy through execution
Co-create the innovation.
Create demand.
Carry it through.
Product and launch strategy. Creator marketing. Amazon management and advertising. DTC website design and UI for your own website. RAINMKR brings the work together around your product, your customer and the business you want to build.
Your business. Your next move.
Start where your business needs us.
From the first commercial question to the next chapter of an established brand, we shape the work around where you are and what needs to happen next.
Select your starting point
Seeking capital
Big ideas need bold plans backed by data.
Your situation
You have an ambitious product or brand concept and need a credible commercial case to support the next investment.
Where RAINMKR fits
Market research, customer and competitive assessment, positioning and commercial launch planning, supported by ATLAS.
What you get
An evidence-backed market and commercial case, the assumptions that need testing, and a clear account of how the business could enter the market.
Validating an idea
Find out where the idea has a reason to win.
Your situation
You see a customer problem or a better product answer. You need to understand the opportunity before committing further.
Where RAINMKR fits
Product co-creation, target-customer definition, positioning and test priorities, informed by ATLAS demand and competition assessment.
What you get
A market read, product-development recommendations and a clearer decision about what to pursue, refine or test.
Preparing to launch
Put a commercial plan behind the product.
Your situation
Your innovation is in production or approaching launch. The product needs a coordinated path to customers.
Where RAINMKR fits
Launch strategy, creator-program planning and execution through APOLLO, Amazon launch preparation and advertising, and DTC website design and UI.
What you get
A launch plan connecting positioning, creator demand, the Amazon offer and the website experience, with clear responsibilities and execution priorities.
Ready to scale
Give a working business its next source of growth.
Your situation
The brand is live. You need to identify where further investment can produce useful progress and put the right execution behind it.
Where RAINMKR fits
Growth priorities informed by ATLAS market and account analysis, with Amazon management and advertising, creator marketing through APOLLO, and DTC website and UI improvements.
What you get
Prioritized growth decisions and a coordinated plan for the channels, content and creator relationships worth developing.
Reimagining growth
An established business can make a different next move.
Your situation
You have a mature brand or proven product, but growth has stalled or the market has moved. You need a fresh read and a plan worth acting on.
Where RAINMKR fits
Market and account reassessment through ATLAS, product, offer and positioning work, creator-program renewal, and changes to Amazon and DTC execution.
What you get
A diagnosis of the constraints, a recommendation on what to rework and a commercial plan for the next chapter.
These are starting points. Your engagement defines the services, deliverables and investment.
Find the demand worth building for.
ATLAS connects search and social interest with purchase patterns and competing products to assess the demand behind an opportunity. For brands already selling, we bring their own Amazon account data into the read to sharpen where the opportunity fits the business.
RAINMKR uses that connected intelligence to recommend which customer needs to pursue, which product advantages to develop and how to position the offer. Those decisions give creator marketing, Amazon execution and your DTC website a common commercial direction.
What we do
- Assess demand quality, competing solutions and customer needs.
- Refine the opportunity against the product and available account performance.
- Translate the findings into product, positioning and launch priorities.
What you get
A market assessment, product-development and positioning recommendations, and clear priorities for the next launch or growth decision.
Connect influence to Amazon performance.
APOLLO is our creator-to-commerce platform, built to connect creator selection, campaign execution and the commercial response on Amazon.
We assess creators through their actual content and fit with the product, manage the relationship through campaign delivery, and evaluate creator activity alongside tracked sales, Amazon traffic and branded search. That gives the team a clearer basis for deciding which creators, content and campaigns deserve the next investment.
What we do
- Creator fit grounded in actual content, credibility and product use.
- Managed execution from outreach and content approval through repeat campaigns.
- Commercial evaluation connecting creator activity with the wider Amazon business.
What you get
A managed creator program, supported by APOLLO and connected to the team executing your Amazon strategy.
Give the demand somewhere ready to convert.
We prepare, launch and manage the Amazon business behind the product. Advertising, listings, creative, catalog work and account operations follow the same commercial priorities, so the offer customers encounter supports the demand you are creating.
What we do
- Plan and manage Amazon advertising, including campaign structure, targeting, bids, budgets and performance review.
- Develop listing copy and SEO, product-image direction, A+ content and Brand Store work within the agreed creative scope.
- Prepare product information and manage catalog issues affecting the offer.
- Handle agreed account casework and coordinate compliance and account-health work.
- Account for inventory availability and launch readiness when setting execution priorities.
What you get
The agreed Amazon launch or management work: an advertising plan and active campaign management, listing and creative deliverables, catalog and account support, and clear next actions from the performance review.
Its role in the plan. Capture existing Amazon demand while preparing the offer to receive demand generated by creators and other activity. Content, advertising and account execution work toward the same business objective.
ARIES supports advertising, ARGUS supports catalog work and AEGIS supports compliance and account health. We review advertising performance alongside the wider business response.
A website built for the way your customers buy.
We design your own website and user experience around the product’s story and its role in the wider commerce plan. Creator discovery, your website and Amazon should support the same buying journey, with a clear path to the purchase destination that fits the campaign.
What we do
- Design the brand website and UI around the product, audience and commercial objective.
- Shape product pages, landing pages and navigation so customers can understand the difference and find what they need.
- Connect the website experience with creator campaigns and the Amazon offer.
- Design clear routes to purchase, with attention to mobile usability, credibility and conversion.
- Review how the website supports the wider customer journey and recommend improvements.
What you get
Website design and UI, product and campaign page experiences, and a clear plan for how the site supports demand and purchase alongside Amazon. The engagement defines the pages, implementation work and commerce functionality included.
Its role in the plan. Give the brand a place to explain the product in depth, build trust and guide the next action. A creator campaign can lead to your website or Amazon. Customers who discover you elsewhere can use the site to understand the product before choosing where to buy.
Expand where the product has a reason to go.
Walmart and other agreed channels can extend the plan when the product, customer opportunity and operating readiness support the move. We define the channel work and responsibilities before adding another front.
- Assess the channel opportunity and launch requirements.
- Prepare listings and catalog information for the agreed channels.
- Manage advertising and ongoing execution where scoped.
What you get
A channel recommendation and agreed launch or management work, with clear priorities and responsibilities.
What connects the work
One commercial plan. Clear responsibility for the work.
The product strategy informs the story. The creator campaign creates demand. Your website and Amazon offer help customers understand, choose and buy. We review the commercial response and use it to sharpen the next product, content or campaign decision.
What the engagement establishes.
- The business objective and services needed to pursue it.
- The deliverables, responsibilities and execution priorities.
- The team and platform support relevant to the scope.
- The investment and separate costs, including media, creators and samples where applicable.
- How results will inform the next decisions.
Olympus is the enterprise platform supporting the people performing the work. Your engagement defines the services, deliverables, platform participation and investment.
See the platform behind the workThe next conversation
What are you building, and what needs to happen next?
Bringing a product to market? Looking for stronger Amazon execution? Building a creator program or a website that fits the way you sell? Tell us where you stand. We’ll start with the objective and the work it calls for.